Subject Line: What Happens After the Applause?

Hello!

Welcome to Beyond the Stage: The 5-Day Crash Course that shows you how to turn your live event energy into long-term momentum.

I’m Jon Van Dyke, founder of Invisible Ally. I spent over three decades working in Hollywood—writing, directing, but mostly animal training. I’ve worked everything from leopards and cougars to lions and alligators, from labradoodles and poodles and Pit Bulls and Chihuahua’s to Corgi’s. I’ve worked alongside A-list directors like Mel Gibson, Steven Spielberg, James Cameron, and Gil Junger, and actors like Al Pacino, Jack Nicholson, Meghan Fox, and Sir Patrick Stewart. I’ve worked with Tim Burton, Wes Craven, and Jan de Bont… and I was even thrown off the set of Tombstone. (A story for another day.)

I’ve been writing screenplays for decades—and ghostwriting nearly as long. And now I help speakers and authors like you make their mic-drop moments last.

So why am I talking to you about email? Because in both Hollywood and on stage, the same rule applies: The moment doesn’t matter unless it leads somewhere.

And for most speakers and authors, that moment ends too soon. You gave a great talk. You got the applause. But what comes after the mic drop?

That’s where this crash course comes in.

Over the next five days, I’ll show you how to:

• Own your audience list (instead of renting it)
• Build trust while you're offstage
• Lead people from talk to transformation
• Repurpose your message into evergreen content
• Make it easy (and automatic) for people to keep following you

The Goal? To help you create a lead magnet that actually leads—to connection, to impact, and yes, to revenue.

And if you don’t want to build it yourself? That’s exactly what I do. I’ll take your event, your voice, and your stories—and ghostwrite a 5-day sequence that feels like you, works while you sleep, and builds an audience that lasts.

Hollywood Hook:

My first big movie as a new animal trainer—Lethal Weapon 2. Day 1. Shot 1 (for me, anyway): A turkey, a cat, a dog… and the entire crew watching, wondering if I’d end up fired like the last guy. I was the newbie thinking, “This is wild,” and “Don’t blow it,” while my boss—an old-school stunt coordinator—just stared. Willing me to succeed… or daring me to fail. Hard to say.

Richard Donner yells, “Action!”

Turkey bolts.